20090523

the 3rd class..

this week we had our 3rd class which talked about crm. compare with the erp i learned last week, seem like erp is for internal, and crm is for external or front line, am i right?
posted by eric 域域 at 11:54 AM

1 comment:

  1. Jenny N LimMay 25, 2009 at 7:02 PM

    You are correct ! ERP integrates internal functions, while CRM helps to integrate the internal (back-office functions) with the customer-facing or front-office functions.

    For example, thru CRM, you can allow external customers to access your internal systems (e.g. order processing, inventory status) directly.

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